Bluepoint Stadium/Arena Automation Flow — Sprint 47
Overview
During Sprint 47 planning, Melissa confirmed that the Bluepoint HubSpot automation work is ready to hand off to Chris. The task involves duplicating the existing "entertainment flow" and adapting it for use with stadiums and arenas — a new vertical for Bluepoint. Copy has already been approved by the client.
Scope
- Source: Existing Bluepoint "entertainment flow" in HubSpot
- Action: Duplicate the flow; update for stadium/arena context
- Additional work: Images within the flow will need to be updated after the initial build
Timeline
| Milestone | Target Date |
|---|---|
| Handoff from Melissa to Chris | 2025-10-30 (same day as planning meeting) |
| Build complete | ~2025-11-04 (next week) |
| Launch target | Early November 2025 |
Owner
- Assigned to: Chris Østergaard
- Handed off by: Melissa Cusumano
Status
In Progress — Task exists in ClickUp; Melissa to provide details to Chris. Build due next week; launch goal is early November.
Related Blockers / Notes
- A separate Bluepoint HubSpot lead syncing issue was also flagged during this meeting and reassigned to Chris. See [1] if that article exists.
- The
BluepointATM.codomain is currently used as the sending domain for Bluepoint marketing emails (sent fromwade@bluepointatm.co) to protect the primary domain's sender reputation. This context is relevant if the automation sends outbound emails.
Related
- [2]
- [3]