wiki/clients/current/citrus-america/2026-04-05-ben-account-management-transition.md Layer 2 article Client: Citrus America 286 words Updated: 2026-04-05
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Ben Account Management Transition

Overview

As part of a broader team restructuring effort, Ben is being transitioned into an account management role, with [1] serving as his first account. The approach is a gradual shadowing model — Ben will observe and participate in tasks while Mark and Melissa remain actively involved in client-facing meetings for the near term.

Transition Approach

Context

Ben had previously been focused primarily on landing page work and had limited client-facing interaction. The transition to account management is intended to keep him engaged and productive, with the longer-term goal of converting project clients (e.g., Avant Gardening) into retained relationships.

Ben was receptive to the change. He is aware the team is reorganizing but was not given specific details about the reasons behind the shuffle.

Action Items