Ahrefs & Competitor Analysis Training

Overview

Sebastian Gant is conducting a training walkthrough for Paul Buniel covering Ahrefs and competitor analysis techniques. This training is part of ongoing team development to build internal SEO capability across the Asymmetric team.

The session was referenced during the ^[1], where Paul noted he would be doing "some training with Sebastian later" focused on "Ahrefs, BiFu, Competitor Analysis type of thing."

Training Context

• Trainer: Sebastian Gant
• Trainee: Paul Buniel
• Topics: Ahrefs, competitor analysis, and related SEO tooling
• Format: Walkthrough / paired session

Ahrefs in Active Use

At the time of this training, Ahrefs was already being used across several client SEO engagements:

• Quarastone — Yashwant used Ahrefs keyword and ranking data to prepare suggestions for a dropped page
• Shine Construction Cleaning — Recently added to Ahrefs as foundational SEO work began
• Axley — Health score being tracked and incrementally improved

See ^[2] for context on how Ahrefs data informs client health score prioritization.

Related

• ^[1]
• ^[2]
• ^[3]
• ^[4]
• ^[5]