Cordwainer Blog Publishing Strategy
Overview
As of the March 10, 2026 marketing sync, five blog posts have been drafted and are ready for client review. Publication is intentionally being held until the site's Domain Rating (DR) improves — expected within approximately 30 days — to maximize the SEO value of each post at the time of publishing.
This reflects a deliberate sequencing strategy: publish content when the domain has more authority behind it, rather than releasing posts onto a low-DR site where they would have less organic reach and ranking potential.
Current Status
| Item | Status |
|---|---|
| Blog drafts | 5 complete, sent to client for review |
| Client review | Pending (Tamilyn to review and return comments) |
| Publication | On hold pending DR improvement |
| DR improvement expected | ~30 days from meeting date (approx. April 10, 2026) |
Rationale
Publishing on a higher Domain Rating site gives new content more inherent authority in Google's eyes. Holding the blogs until the DR increase kicks in means each post launches with a stronger foundation, improving the likelihood of ranking for target keywords.
"We do want to post those as our domain rating increases… once we see that increase, if we post the blogs, they'll have a lot more kind of strength behind them."
— Sebastian Gant, [1]
Action Items
- Tamilyn Liesenfeld — Review the five blog drafts and return feedback to Sebastian (no hard deadline; DR window gives ~30 days of runway)
- Sebastian Gant — Incorporate client feedback into drafts; hold publication until DR increase is confirmed
Related
- [2]
- [1]
- [3]