BluepointATM Calculator Demo Review

Overview

A calculator tool demo has been built and is available for review at bluepointcalculators.com. The demo was surfaced during the ^[1] marketing sync on 2026-02-25 as a pending deliverable requiring client feedback before any launch decisions can be made.

The demo was shared with Mike Stebbins and Wade Zirkle for review. No substantive feedback had been provided at the time of the meeting — Mike indicated he wanted to see it before commenting.

Feedback Required

Three categories of feedback are needed from the BluePoint team before next steps can proceed:

1. Accuracy of existing calculators — Are the current calculators mathematically correct and reflective of how BluePoint prices or models ATM economics?
2. New calculator suggestions — Are there calculator types missing from the demo that would be useful to prospects or customers?
3. Launch strategy — How should the calculators be deployed? Options discussed include:
   - Breaking each calculator out into its own individual landing page
   - Integrating the calculators directly into the main BluePoint website

Action Items

• [ ] Mike and Wade to review bluepointcalculators.com and provide feedback on accuracy, gaps, and preferences — @Mike Stebbins / @Wade Zirkle
• [ ] Karly to send recap email including the calculator demo link — @Karly Oykhman
• [ ] Schedule follow-up discussion on launch strategy once feedback is received — @Karly Oykhman

Context & Notes

• The demo link was shared in-meeting chat and was to be included in a post-call recap email.
• Launch strategy (standalone pages vs. main site integration) is a meaningful SEO and UX decision. Standalone pages offer more targeted keyword opportunities; main site integration keeps the user journey consolidated.
• This work connects to the broader ^[2] effort — calculators could serve as high-intent landing page assets, particularly for states with cashless bans.

Related

• ^[3]
• ^[4]
• ^[5]