---
title: Bean Vivo Ohio Packer Order — $50k–$100k Opportunity
type: article
created: '2026-01-30'
updated: '2026-01-30'
source_docs:
- raw/2026-01-30-weekly-call-w-karly-118655524.md
tags:
- bean-vivo
- doodla
- amazon-strategy
- wholesale
- logistics
- opportunity
layer: 2
client_source: null
industry_context: null
transferable: true
---

# Bean Vivo Ohio Packer Order — $50k–$100k Opportunity

## Overview

[[clients/bean-vivo/_index|Bean Vivo]]'s contract packer in Ohio needs to purchase **40,000–80,000 lbs of black beans** from [[clients/doodla/_index|Doodla]] (Doudlah Farms) to fulfill a large production run. The beans are expected to ship in two truckloads, likely in 2,000-lb bags, cleaned and staged from the warehouse.

This represents a **$50,000–$100,000 wholesale sales opportunity** for Doodla and a meaningful logistics coordination challenge for Asymmetric.

Surfaced during the [[meetings/2026-01-30-weekly-call-karly|2026-01-30 Weekly Call w/ Karly]].

---

## Opportunity Details

| Item | Detail |
|---|---|
| Buyer | Bean Vivo's Ohio contract packer |
| Seller | Doodla (Doudlah Farms) |
| Product | Black beans, cleaned |
| Volume | 40,000–80,000 lbs (~2 truckloads) |
| Packaging | 2,000-lb bags |
| Estimated Value | $50,000–$100,000 |
| Status | Internal planning required before client engagement |

---

## Key Considerations

- **Jason's capacity is already strained.** He is currently managing farming, B2C fulfillment, wholesale deliveries, and Amazon orders simultaneously. Adding a large bulk shipment without planning risks further operational breakdown. See [[knowledge/doodla-logistics-crisis|Doodla Logistics & Inventory Crisis]].
- **Payment terms need to be established.** The internal team needs to align on what Doodla will accept before committing to the packer.
- **Logistics sequencing matters.** Beans must be cleaned, bagged in 2,000-lb units, and staged for two-truckload pickup. Warehouse space and labor availability need to be confirmed.
- **This is a wholesale/B2B transaction**, separate from the Amazon and D2C channels Asymmetric normally manages. Coordination with Lucy is essential.

---

## Next Steps

- [ ] **Karly** to schedule internal planning call with Mark, Lucy, and Jason before engaging Bean Vivo or the Ohio packer
- [ ] Confirm Doodla's current cleaned bean inventory and cleaning pipeline capacity
- [ ] Establish pricing and payment terms Doodla will offer the packer
- [ ] Confirm warehouse staging capacity for 2,000-lb bag format
- [ ] Determine Asymmetric's role (if any) in coordinating or earning on this transaction

---

## Related

- [[clients/doodla/_index|Doodla Client Overview]]
- [[clients/bean-vivo/_index|Bean Vivo Client Overview]]
- [[knowledge/doodla-logistics-crisis|Doodla Logistics & Inventory Crisis]]
- [[meetings/2026-01-30-weekly-call-karly|2026-01-30 Weekly Call w/ Karly]]