---
title: Skaalen Multi-Facility Open House — March/April 2026
type: article
created: '2026-04-05'
updated: '2026-04-05'
source_docs:
- raw/2026-02-05-skaalen-monthly-marketing-call-120190423.md
tags:
- skaalen
- open-house
- event-planning
- email-marketing
- content-marketing
layer: 2
client_source: null
industry_context: null
transferable: true
---

# Skaalen Multi-Facility Open House — March/April 2026

## Overview

Skaalen is planning a multi-facility open house event, tentatively scheduled for **March 20 or April 2, 2026**. The event will span five facilities and serve as a showcase for prospective residents and families. Date confirmation was pending an internal meeting the week following the February marketing call.

The open house follows a prior successful event and is being revived partly to coincide with the near-completion of construction at Heritage Center (expected end of March 2026).

---

## Event Details

| Field | Detail |
|---|---|
| **Tentative Dates** | March 20, 2026 or April 2, 2026 |
| **Format** | Multi-facility open house |
| **Promotion Channel** | Email blast to existing interest list |
| **Date Confirmation** | Dawn to confirm at internal Thursday meeting |

### Facilities Included

- Therapy & Rehab Wellness Center
- Skaalen Heights
- Skaalen Ridge
- Heritage Center *(construction wrapping ~end of March)*
- Magnolia Gardens
- Skaalen Nursing & Rehab *(TBD — Dawn had not yet confirmed with Simone)*

---

## Planning Notes

- **Construction context:** Heritage Center construction was expected to extend slightly, wrapping around end of March. This informed the April 2 date as a fallback to ensure the space is presentable.
- **Therapy open house overlap:** A separate therapy-focused open house in April had already been loosely started by Emma/Chris. The multi-facility event may absorb or align with that effort — to be resolved at the Thursday planning meeting.
- **Nursing & Rehab inclusion:** Dawn planned to check with Simone about whether to include Skaalen Nursing & Rehab. If included, scope of what they want to present would need to be defined.

---

## Promotion Plan

- **Primary channel:** Email blast, modeled on the approach used for the previous open house
- **List:** Anyone who has previously expressed interest in any Skaalen facility or service level
- **Lead time needed:** Melissa flagged that once the date is confirmed, promotion should go out promptly to allow adequate notice

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## Key Decisions

- **Date TBD:** March 20 vs. April 2 — Dawn to confirm after Thursday internal meeting
- **Scope confirmed:** Five core facilities; Nursing & Rehab pending Simone's input
- **Promotion method:** Email blast (same approach as prior open house)

---

## Action Items

| Owner | Task | Due |
|---|---|---|
| Dawn | Confirm open house date (March 20 or April 2) at Thursday internal meeting | Week of Feb 10, 2026 |
| Dawn | Check with Simone re: Nursing & Rehab inclusion and scope | Week of Feb 10, 2026 |
| Melissa | Prepare email blast once date and scope are confirmed | TBD after date confirmation |

---

## Related

- [[clients/skaalen/_index]]
- [[knowledge/content-marketing/care-level-wizard-website-tool]]
- [[knowledge/email-marketing/event-email-blast-strategy]]