---
title: Doudlah Farms Premium Gift Box Development
type: article
created: '2025-10-17'
updated: '2025-10-17'
source_docs:
- raw/2025-10-17-doudlah-farms-marketing-amazon-ecommerce-inventory-call-95010238.md
tags:
- doudlah-farms
- ecommerce
- gift-box
- product-development
- holiday
- sourcing
layer: 2
client_source: null
industry_context: null
transferable: true
---

# Doudlah Farms Premium Gift Box Development

## Overview

Doudlah Farms is developing a premium holiday gift box centered on a stainless steel popcorn bowl paired with organic popcorn and seasoning. The initiative was discussed during the [[clients/doudlah-farms/_index|Doudlah Farms]] marketing call on 2025-10-17 and is targeted for the holiday season. Supplier research for the bowl component is actively in progress.

## Product Concept

The gift box is designed to elevate Doudlah Farms' gifting offering beyond their existing popcorn snack boxes, adding a durable, reusable vessel that reinforces the brand's organic and premium positioning.

**Planned contents:**
- One stainless steel popcorn bowl
- Two bags of organic popcorn
- One organic seasoning

The bowl would ideally carry the Doudlah Farms logo and fit within their existing large gift box packaging to avoid custom box costs.

## Bowl Sourcing: Options Evaluated

### Option 1 — Row Pottery (Ruled Out)
- Local Wisconsin pottery studio producing high-quality, collectible ceramic bowls
- Could potentially produce custom popcorn bowls with Doudlah Farms branding
- **Rejected:** Price point of $20–$40 per unit is too high for a gift box component; ceramic is fragile and poses shipping risk

### Option 2 — Stainless Steel Bowl (Preferred)
- Inspired by Wabash Valley Farms / Whirly Pop's stainless steel bowl design
- Stainless steel preferred over aluminum (aluminum flagged as a health concern by client)
- Rubber base on reference product noted as a desirable feature (stability, countertop protection)
- Price point appears viable based on comparable retail listings observed during the call
- Supplier for a brandable equivalent has not yet been identified

**Action:** Karly Oykhman is researching suppliers for a stainless steel bowl similar to the Wabash Valley Farms / Whirly Pop design and will share options with Lucy and Mark Doudlah.

## Strategic Context

- The gift box is intended to be ready before the holiday season (Christmas), making timeline a constraint
- Sherry (Lucy) noted that reinventing packaging is expensive; the goal is to fit the bowl into the existing large gift box format
- The product would complement the existing Popcorn Snack Box and support gifting-focused marketing (e.g., the Halloween newsletter already links to the Popcorn Snack Box)
- A handwritten card from Sherry is included with gift orders — see [[knowledge/ecommerce-strategy/woocommerce-gift-note-bug|WooCommerce Gift Note Bug]] for the related fulfillment issue that affects how gift messages reach the packing station

## Open Questions

- Which supplier can provide a stainless steel bowl at a viable wholesale price point with logo customization?
- Can the bowl fit within the existing large gift box without requiring new packaging?
- What is the target retail price for the completed gift box?
- Will the Whirly Pop popcorn popper be included or referenced, or only the bowl?

## Related

- [[clients/doudlah-farms/_index|Doudlah Farms Client Overview]]
- [[knowledge/ecommerce-strategy/woocommerce-gift-note-bug|WooCommerce Gift Note Bug]]
- [[knowledge/ecommerce-strategy/doudlah-farms-b2b-strategy|Doudlah Farms B2B Strategy]]