---
title: Old World Popcorn — Bag Size Decision (2lb vs 6lb)
type: article
created: '2026-01-09'
updated: '2026-01-09'
source_docs:
- raw/2026-01-09-doudlah-farms-marketing-amazon-ecommerce-inventory-call-113129781.md
tags:
- doudlah-farms
- old-world-popcorn
- product-development
- packaging
- operations
layer: 2
client_source: null
industry_context: food-beverage
transferable: true
---

# Old World Popcorn — Bag Size Decision (2lb vs 6lb)

## Overview

During the January 2026 marketing call, Sherry raised a pending packaging decision for Old World Popcorn: whether to add a 2-pound bag size alongside the existing 6-pound offering. The decision was time-sensitive because Sherry needed to place a bag order with her supplier (Bob) and wanted to consolidate any new sizes into a single order run.

## The Decision

**Status:** Pending — Karly to confirm with Mark Hope.

The question is whether Old World Popcorn should offer:
- **6-pound only** (current offering, performing well)
- **6-pound + 2-pound** (add a smaller consumer-friendly size)

A 1-pound size was considered but dismissed as too small.

## Cost Optimization: Shared Printing Plate

The key insight driving this decision is that a 2-pound bag can reuse the **same printing plate** as the 6-pound bag, avoiding the cost of commissioning a new plate. The label will appear proportionally larger on the smaller bag, but the design remains functional and no additional plate setup fee is required.

> *"If I can make that plate work on a different size bag, it's just the same plate... the label will look a little bit bigger on the 2-pound bag than the 6-pound bag, but it's the same."* — Sherry Lucy Doudlah

This makes adding the 2-pound size relatively low-cost if done at the same time as the current order.

## Action Items

- [ ] **Karly Oykhman** — Ask Mark Hope whether he wants to add a 2-pound Old World Popcorn bag size; update Sherry with the answer promptly so she can place the bag order.

## Related

- [[clients/doudlah-farms/_index]]
- [[knowledge/food-beverage/doudlah-farms-popcorn-seasoning-line]]