---
title: AviaryAI Google Ads Verification Issue
type: article
created: '2026-03-18'
updated: '2026-03-18'
source_docs:
- raw/2026-03-18-aviaryai-weekly-call-131064351.md
tags:
- google-ads
- client:aviaryai
- verification
- blocker
layer: 2
client_source: null
industry_context: null
transferable: true
---

# AviaryAI Google Ads Verification Issue

## Overview

AviaryAI's Google Ads account is blocked at the advertiser verification step due to a name mismatch between the legal entity and the operating brand. This is a time-sensitive blocker with a hard deadline of **April 12, 2026**.

Despite the verification issue, ads are currently running and delivering reasonable results (4,700 impressions and 7.5% CTR over the last 30 days). The blocker prevents full verification compliance, which could result in ads being paused if unresolved by the deadline.

## The Problem

Google requires all advertisers to complete identity verification. The mismatch causing the rejection:

- **Legal entity name:** Cambio Financial Health Inc.
- **Operating brand:** AviaryAI

Mark Hope (Asymmetric) has submitted verification documents three times; Google continues to reject them citing a name mismatch, even though the submitted documents appear to match the account details on file.

An additional complication: the verification method was switched from "verify advertiser" to "verify agency" so Asymmetric could submit its own paperwork — but documents are still being kicked back.

## Resolution Path

The most promising path forward is providing an official government document that ties the legal entity to the operating name:

- **Requested document:** IRS FEIN letter (shows company legal name and address)
- **Action owner:** Justin Dwyer to provide the letter to Mark Hope
- **Note:** Justin flagged that any document from AviaryAI's side will show "Cambio Financial Health Inc." as the parent, with AviaryAI as a DBA — Mark acknowledged this is a known complexity he has navigated with other clients

## Deadline

**April 12, 2026** — ads risk being paused if verification is not resolved by this date.

## Action Items

- [ ] Justin Dwyer: Locate and send IRS FEIN letter to Mark Hope
- [ ] Mark Hope: Resubmit verification using the FEIN letter; escalate or try alternate document types if rejected again

## Related Context

- Google Ads performance is otherwise healthy; the verification issue is the only active blocker on the paid search channel
- See [[clients/aviaryai/index]] for full client context
- See [[knowledge/google-ads/advertiser-verification]] for general notes on Google's advertiser verification process