---
title: AHS Facebook Messenger Chat Widget — Website Integration
type: article
created: '2025-10-14'
updated: '2025-10-14'
source_docs:
- raw/2025-10-14-ahs-marketing-meeting-94083992.md
tags:
- website
- chat-widget
- facebook-messenger
- ahs
- lead-capture
- after-hours
layer: 2
client_source: null
industry_context: null
transferable: true
---

# AHS Facebook Messenger Chat Widget — Website Integration

## Overview

AHS (Asbestos Hazard Solutions / Madison Asbestos) previously had a Facebook Messenger chat widget embedded on their website — a bottom-right "Chat with us" popup that routed visitor messages directly to their Facebook Messenger inbox. This feature was lost during a website migration and has not been restored. Gina Richardson flagged its absence in the [[clients/ahs/_index|AHS]] October 2025 monthly marketing meeting and requested it be investigated and re-implemented.

## Background

The chat widget predates the current Asymmetric engagement and was in place on the old AHS website. When the site was rebuilt (estimated ~2 years prior to October 2025), the widget was not carried over. Gina noticed its absence because she stopped receiving messages through that channel.

The widget served a specific and recurring use case: prospective customers who were at work or otherwise unable to make a phone call during business hours could initiate contact via text-based chat. Usage was modest — estimated at a few contacts per month — but meaningful given the high job value in the asbestos remediation space.

> "Especially during business hours, they'd be like, you know, I'm at work, can't call you, but I can type, kind of a deal."
> — Gina Richardson, AHS

## Value Proposition

- **After-hours / low-friction contact:** Captures leads who cannot or will not call, particularly during the workday.
- **High job value offsets low volume:** Even 2–3 chat contacts per month can justify the integration given average asbestos job size.
- **Reduces friction vs. forms:** Messenger chat feels more immediate and conversational than a contact form, potentially improving conversion from site visitor to engaged lead.

## Implementation Notes

- The original implementation routed website chat through **Facebook Messenger** (not a standalone chat platform).
- The widget appeared in the **bottom-right corner** of the website as a persistent "Chat with us" prompt.
- No third-party chat SaaS was involved — it was a direct Facebook Page plugin or equivalent Messenger integration.
- Post-editing and configuration would need to account for the current website stack.

## Status

| Field | Detail |
|---|---|
| Current state | Missing from website — not implemented |
| Requested by | Gina Richardson (AHS) |
| Assigned to | Sebastian Gant (Asymmetric) |
| Priority | Medium |
| Next action | Research re-implementation options; propose solution to client |

## Action Items

- [ ] Investigate current website platform compatibility with Facebook Messenger chat plugin
- [ ] Identify whether the original integration method (Facebook Page plugin, Tidio + Messenger, etc.) is still viable
- [ ] Propose and implement solution; confirm with Gina before going live
- [ ] Verify Messenger inbox is actively monitored by AHS staff once restored

## Related

- [[clients/ahs/_index|AHS Client Overview]]
- [[meetings/2025-10-14-ahs-marketing-meeting|AHS Marketing Meeting — 2025-10-14]]
- [[knowledge/website/chat-widgets-and-lead-capture|Chat Widgets and Lead Capture]]