PPC Landing Page — In Progress (Due 2026-03-31)

Overview

The Asymmetric PPC landing page is nearing completion as of the ^[1]. Mikhail submitted a near-final version and has a small set of remaining asset updates before the page is ready for handoff.

Due: Monday, 2026-03-31

Current Status

• Mikhail sent over a near-final version of the landing page
• Remaining work: Update 3 icons and swap out 2 images (flagged by Karly)
• Once those changes are made, the page should be complete with no further revisions expected

Context

• The PPC landing page is separate from the ^[2], which are the higher-priority blocker for paid ad launch
• The LinkedIn ad graphics were explicitly deprioritized over the landing page during this stand-up — the landing page deadline was pushed to end of next week (2026-03-31) to allow the design team to focus on the LinkedIn graphics first
• Ads will run to a general destination in the interim; the landing page is not blocking ad launch

Action Items

Related

• ^[3] — higher-priority blocker, due 2026-03-27
• ^[4]
• ^[5]