wiki/clients/current/bluepoint/2025-10-31-analytics-reporting.md · 273 words · 2025-10-31

BluepointATM — Analytics Reporting — 2025-10-31

Overview

During the [1], Melissa flagged that Bluepoint has requested monthly analytics reports as a new deliverable. This is a standing requirement going forward, not a one-off ask.

Melissa and Ben are taking point on producing the first report, planning to use [2] to compile and present the data — pulling in Excel exports and formatting them into a shareable presentation.

Key Details

Action Items

Context & Notes

Melissa referenced the approach Mark uses for sales presentations in Gamma — feeding structured data and letting the tool organize it — as the model for this report. The goal is a repeatable, low-friction process that can be handed off or templated for future months.

There was a brief aside about team concerns around AI tools (specifically Mikhail's skepticism about Gamma replacing design work). The consensus was that Gamma is a productivity layer, not a replacement for strategic or design judgment — relevant context if the analytics report workflow gets socialized more broadly.

Sources

  1. 2025 10 31 Weekly Eow Call Melissa|2025 10 31 End Of Week Call
  2. Gamma Ai|Gamma Ai
  3. Index|Bluepoint Client Index
  4. 2025 10 31 Weekly Eow Call Melissa|2025 10 31 Eow Call — Melissa