wiki/clients/current/doudlah-farms/2026-01-29-amazon-shipping-ltl-decision.md · 263 words · 2026-01-29

Amazon Shipping LTL vs. Full Truckload Decision

Overview

A 25-pallet order for Doodla Farms surfaced a shipping logistics decision during the 2026-01-29 team stand-up. Amazon's system is breaking the order into multiple LTL (less-than-truckload) shipments rather than consolidating into fewer full shipments, creating a cost and operational tradeoff that requires a client-side business decision from Lucy.

This item was raised by Karly and is pending client input before any action is taken.

The Options

Option	Shipments	Estimated Cost
LTL (Amazon default)	10 shipments	~$4,000
Consolidated full shipments	2 shipments	~$8,000

The LTL route is significantly cheaper but involves coordinating 10 separate shipments. The consolidated option costs twice as much but reduces logistical complexity.

Key Decision

Awaiting Lucy's decision. This is a business call — cost savings vs. operational overhead — that only the client can make.

Karly was assigned to present both options to Lucy and facilitate the decision.

Action Items

Owner	Action	Status
Karly	Present LTL vs. full shipment options to Lucy	🔄 In Progress
Lucy (client)	Make business decision on preferred shipping approach	⏳ Pending

Doodla Farms is also dealing with a separate WooCommerce issue: a donation plugin conflicting with the e-commerce stack. See ^[1].
The broader backend overhaul affecting Doodla Farms is documented in ^[2].

Source Meeting

Raised during: ^[2] — 2026-01-29 Team Stand Up (Website Backend Overhaul & New Dev Protocols)