wiki/clients/current/doudlah-farms/amazon-seller-central-api-integration.md · 504 words · 2026-02-26

Amazon Seller Central API Integration — Technical Blocker

Overview

As of the 2026-02-26 weekly call, the Amazon Seller Central API connection for the Doodla / Old World account is failing, blocking the ability to automate sales data pulls. This is the primary technical blocker preventing construction of a consolidated sales report that the client (Mark, Old World) needs to present to their bank.

See also: [1] | [2] | [3]


Status

Blocked — Developer account approved by Amazon but API connection not functioning as of 2026-02-26. Mark Hope is actively troubleshooting.


Background

The client requested a recurring sales report to share with their bank, which holds approximately $700k in outstanding debt. The intent was to automate data aggregation from multiple channels:

The existing tool, Seller Eyes, does not expose an API, ruling out a direct integration. The fallback approach was to connect via the Amazon Seller Central API directly.


Technical Details

"I've been trying to get an Amazon API connection and they approved my developer account yesterday, but it's not connecting properly. So it's going to take me some more time to get that sorted out."
— Mark Hope, 2026-02-26


Impact

Sales Reporting

Without the API, there is no automated way to pull Amazon sales data into a consolidated report. Manual workarounds (screen-by-screen review in Seller Eyes) remain available but are not scalable for recurring bank reporting.

Broader Context: Bank Debt

It is worth noting that the sales report, even if completed, is unlikely to materially address the client's financial situation. The $700k debt is described internally as an "elephant-level problem" that sales growth alone cannot resolve in the near term. The report may provide optics for the bank but should not be treated as a strategic solution.

See: [2]

Data Gaps Beyond Amazon

Even with the API resolved, the sales report will have a structural gap: bulk sales are not tracked in any system and are managed ad hoc by Lucy. Any report sent to the bank will be incomplete without accounting for this channel.


Action Items


Sources

  1. Index
  2. Bank Debt Situation
  3. Inventory Management
  4. White Popcorn Stockout Risk
  5. Old World Seo Gap
  6. 2026 02 26 Weekly Call Karly Team Responsibilities Client Review