The Next Level site for [1] has gone live on its production domain. During the 2026-02-26 weekly call, Karly flagged that analytics tooling has not yet been configured. Mark committed to completing the setup before the scheduled March 16 client call.
| Task | Owner | Notes |
|---|---|---|
| Install Google Tag Manager container on site | Mark | Foundation for all event/conversion tracking |
| Configure GA4 property and connect via GTM | Mark | Core traffic and behavior data |
| Add site to Ahrefs | Mark | SEO baseline; keyword and backlink tracking |
| Verify data is flowing before March 16 call | Mark | Won't have much historical data yet, but setup should be confirmed and visible |
"We have a call with them on the 16th. So we've got plenty of time. But I think we definitely want to set up and want to be able to show them some of that before or by that call."
— Karly Oykhman
Mark acknowledged that data volume will be limited given the short window between setup and the call, but confirmed the tooling will be in place and presentable:
"There won't be a huge amount… it takes a little bit of time to track, you know, start to load in, but I'll set it all up and I'll set up also in Ahrefs."
— Mark Hope