PaperTube Onboarding & Project Handoff — 2026-01-08

Overview

PaperTube was introduced as a new client during the ^[1]. The project scope, team assignments, and handoff responsibilities were established during this session. PaperTube is a Shopify-based client with a strong existing brand guide.

Project Scope

• Platform: Shopify (existing site — not a new build)
• Developer: Jeff (Shopify development and maintenance)
• Design Team: Landing pages and social media graphics
• No major website redesign anticipated; design work is scoped to landing pages, social posts, and email assets

"We are doing landing pages for PaperTube, so they'll get some design, but yeah, it's not a lot." — Karly Oykhman

The client has an existing brand guide described as clean and well-developed, which should streamline design work.

Team Assignments

Design tasks should be assigned to the design team collectively; individual designers will self-select based on client familiarity and availability.

Handoff Action Items

• Karly → Forward the client onboarding email to Isalia so she has full context on the engagement
• Karly + Isalia → Meet on Friday (2026-01-10) to walk through the project details and clarify Isalia's support role
• Isalia's role → Moving from observer to active support; Karly to define specific responsibilities given the project's complexity

Notes & Considerations

• Jeff flagged unfamiliarity with Shopify at the outset of the engagement; however, the scope is additive (landing pages, content updates) rather than a ground-up build, which reduces risk
• Shopify's constraints (simpler templating vs. custom frameworks) were noted as a potential friction point but not a blocker
• The design team was not yet assigned a specific designer at the time of this meeting — Karly confirmed assigning to the team pool is the right approach

Related

• ^[2]
• ^[3]
• ^[4]