Crazy Lenny's April Content Plan

Overview

As of the March 31, 2026 marketing sync, April content for Crazy Lenny's is actively in progress. Karly Oykhman (Asymmetric) confirmed that blog posts and an email draft are being developed and will be sent to Steve (client) and Evan for review no later than the following week (by ~April 7, 2026).

This is part of ongoing monthly content delivery for the client under Asymmetric's retainer.

Status

Context

• Additional blogs were published on the day of the call (March 31), indicating the content pipeline is active.
• Drafts are to be reviewed by both Steve Lindenau and Evan before publication.
• No specific topics for the April blogs were discussed on the call; content direction should be confirmed with Karly.

Related Decisions

• Earth Day promo declined: Karly proposed an Earth Day promotional campaign for April, but Steve declined, citing low customer interest in the holiday. April content will not include an Earth Day angle.
• Google Ads remain paused: Content is currently the primary active marketing channel while ad spend is on hold pending revenue stabilization. See ^[1].

Action Items

• [ ] Send April blog drafts to Steve and Evan for review — @Karly Oykhman, due by ~April 7, 2026
• [ ] Send April email draft to Steve and Evan for review — @Karly Oykhman, due by ~April 7, 2026

Source

Discussed during the ^[2] with Steve Lindenau. Confirmed verbally by Karly at timestamp ~14:03.

"We got up some more blogs today. We're working on the April blogs right now and the April email. So I should have that over to you and Evan probably by next week at the absolute latest."
— Karly Oykhman, 2026-03-31