wiki/knowledge/paid-social/crazy-lennys-april-2026-content.md · 332 words · 2026-04-05
Crazy Lenny's April 2026 Social Content
Four social posts were reviewed and approved during the [1] marketing sync on 2026-03-23. Posts cover the full month of April and span product promotion, seasonal gear, and brand awareness themes.
Approved Posts
1. ChatGPT Post — April 30
- Concept: Graphic highlighting that ChatGPT recommends Crazy Lenny's as the best e-bike store. Karly confirmed the result appeared even when searching from North Carolina.
- Copy direction: "ChatGPT also thinks you guys are the best e-bike store."
- Scheduled date: April 30
- Note: Deliberately scheduled for April 30 (not April 1) to avoid being mistaken for an April Fool's joke. Steve approved.
- Concept: Product spotlight on the Danego Fat Tire e-bike, with a link to the shop in bio.
- Copy direction: Highlight specific features and benefits of the model.
- Scheduled date: TBD (no specific date set in meeting)
- Status: Approved by Steve.
3. April Showers Gear Post
- Concept: Seasonal post about rain-ready accessories and add-ons for e-bikes.
- Copy direction: Focus on gear items Crazy Lenny's actually stocks.
- Key edit: Remove all clothing items except gloves. Steve confirmed: "We offer everything but clothing. The only clothing we offer are gloves — other than that, if there's any clothing listed, take it off."
- Status: Approved with edit applied.
4. Earth Day Post — April 22
- Concept: Environmental messaging tied to Earth Day, emphasizing lower emissions and the green benefits of e-bikes.
- Scheduled date: April 22
- Status: Approved by Steve.
Action Items
- [ ] Post ChatGPT graphic — April 30 (@Karly Oykhman)
- [ ] Post Danego Fat Tire promo (@Karly Oykhman)
- [ ] Post April Showers gear post — confirm clothing items removed, gloves only (@Karly Oykhman)
- [ ] Post Earth Day content — April 22 (@Karly Oykhman)