A new dedicated calculator site for BluePoint ATM went live at bluepointcalculators.com in late February 2026. The site was built by the Asymmetric team and pushed to a server on the morning of the [1] marketing sync on 2026-02-25. As of that call, Mike and Wade had not yet done a full review; next steps were scoped and a recap email with the link was queued.
bluepointcalculators.comThree workstreams were identified before a launch decision can be made:
bluepointcalculators.com)The launch strategy discussion is deferred until after the content review is complete.
| Owner | Action |
|---|---|
| Karly Oykhman | Send bluepointcalculators.com link to Mike & Wade via recap email |
| Mike Stebbins | Review calculators; send content feedback to Karly |
| Wade Zirkle | Review calculators; send content feedback to Karly |
| Mike & Wade | Decide on launch strategy after review |
The calculators site was created as a dedicated tool resource for BluePoint ATM prospects and customers. Hosting it at a separate domain (bluepointcalculators.com) keeps the main site uncluttered while allowing the tools to be linked or promoted independently. The integration vs. standalone decision will likely depend on SEO considerations and how the tools fit into the existing [2] and [3] strategy.