Asymmetric Google Ads Campaign
Overview
Google Ads campaigns for [1] are currently in development, handled by Gilbert. As of the April 1, 2026 marketing sync, these campaigns were the furthest along of the three active channel launches and were not blocked by any outstanding dependencies.
Status
In Progress — targeting end-of-week (EOW) launch.
Unlike the [2] and [3], the Google Ads build had no reported blockers at the time of the meeting. Gilbert was actively building out the campaigns and had open questions that Karly addressed directly.
"Gilbert's building those out right now. I just sent him a message yesterday about some questions and things that he had. So he's in progress on those. I would say those will be on by this end of this week at the latest."
— Karly Oykhman, 2026-04-01
Key Details
| Field | Detail |
|---|---|
| Owner | Gilbert |
| Target Launch | End of week (week of 2026-03-31) |
| Blockers | None reported |
| Status | In progress |
Context
This campaign is part of a broader multi-channel launch for Asymmetric, which also includes LinkedIn Ads and segmented email campaigns targeting environmental and food & beverage industries. The Google Ads work was proceeding independently of the design bottleneck affecting the other channels.
Related
- [4]
- [5]
- [3]
- [6]